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Promote Your News Outlet as the Place with the Best Holiday Shopping Deals

News Media Alliance

November 12, 2021

Retailers are starting their holiday sales earlier and earlier, and more shoppers are buying earlier and online.

Local shoppers want to know where to find the best deals this holiday season, and they are turning to your news outlet for that information.

Capitalize on this advantage by positioning yourself with advertisers, readers and media as the place with the best Holiday Shopping deals and coupons.

The News Media Alliance has developed two new ads with unique audiences and messages for news media to use in your print and digital publications starting now and leading up to the holiday season: 

  • Let Readers know that they can find the best Holiday Shopping deals and coupons in your newspaper.
  • Show Advertisers that news media are the best place to reach shoppers looking for Holiday Shopping deals, using statistics from the Alliance’s News Advertising Panorama.
  • Customize the ads with your own Holiday Shopping deal and coupon information/offer(s), your logo, and contact information. 

The ads are available in full- and quarter-page PDF and EPS for print, as well as in digital cube and banner formats (see below).

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